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Entries in Take Note (31)

Friday
26Feb2010

Kate Meets Blake: Founder of TOMS Shoes

It was an exciting moment this week when I got a chance to meet Blake Mycoskie, Founder of TOMS Shoes. (You may recall my earlier blog where I shyly confessed my Living by Giving crush on Blake.) 

Blake spoke to the students at Vanderbilt University and we got a backdoor pass to get some inspirational time with the social entrepreneur and some of the students.

He is modest, yes, but also very proud of what he has created - and able to deliver a message to young adults of how fulfilling work and life can be, if you make the bottom line about more than just money.  His business model is simple: One for one. Every time you buy a pair of TOMS Shoes, TOMS gives a pair away to a child in need. Inspiring. Impactful. And sustainable.

We asked Blake how someone can start "living by giving", you may be surprised by his answer.  Check out our first clip from our interview with Blake.   

Stay tuned for more clips and our interview with a very charming student who is also Living by Giving. (To purchase your very own pair of TOMS visit www.TOMSshoes.com)

Did you know that Blake and his sister were on Season 2 of the Amazing Race?  He and his sister Paige lost the million dollar prize by 4 minutes...because Blake didn't want to stop for directions.  I guess we are all given second chances.  Blake's came when he revisited Argentina to volunteer in a small village and saw how many people, especially children, didn't have shoes. 

Tuesday
16Feb2010

Everybody Lives. Everybody Gives.

So here’s the deal.  I’ve seen and studied many lists on “why to give back” - these lists are numerous because the reasons are numerous, most often resonating best with the people who are already giving.  So why would I attempt my own?

As I see it, everyone living means everyone giving, which means we all have to experience it for ourselves...that "aha" moment that gets your engine going just enough to take that first step.  Because if I know anything, it's that after that first step, you are hooked. (For proof: www.katesclub.org)  

Social good is just that…it’s social.  And like anything social, the first step is always the hardest.  It’s the only one you have to take where you feel alone. Think about it: First date. First day at work. First day joining a gym.  First day of volunteering. But it can be made a little bit easier if a friend is there with you.  So, as your friend, here is a list I’ve created as the TOP reasons I believe we all should be Living by Giving.  I’m not saying these are the only reasons, but they are some pretty convincing ones:

1.)   It's good for your health. To know me is to know that if I connect to something emotionally, I’m sold.   But I respect that not all of you may be such softies. For those of you who are looking for a little more scientific proof, here it is. Medical and clinical support shows that volunteering does provide physical and mental rewards. Experts report that when you focus on someone other than yourself, it interrupts usual tension-producing patterns. Moods derived from volunteerism: such as optimism and joy boost actually boost your immune system. This is clinical stuff that I can’t make up.

2.)   Are you looking for a job? Volunteering is a great opportunity to learn some new skills, boost up your resume and network with people who could be your future colleague or boss. This works two-fold: You may be volunteering with a group and your new friendships connect you with a potential job.  Or you may even find yourself enjoying working for a non-profit as a volunteer and end up getting paid for your work. It happens. Non-profits often look within its volunteer base when hiring.

3.)   Or perhaps you are looking for that someone special? I’ve seen this happen at Kate’s Club. Two volunteers, meeting at a fundraiser event, volunteering with our kids and now two years later they are married. And still two of our best volunteers today. I’m just sayin’….it can happen.

4.)   It’s fun and social. Rarely are you volunteering alone. Plus, research shows that more and more people are doing it. Even during tough times, the number of volunteers has increased by about one million. This is one time it’s good to follow the crowd.

5.)   It saves resources. Non-profit organizations have the constant challenge of getting the work done in the most efficient manner with the most restricted use of funds. We may not all have a million dollars to give, be we all do have something to give and often the biggest gift is time. Did you know that in 2008, 61.8 million Americans (26.4% of the population) contributed 8 billion hours of volunteer service worth an estimated 162 billion dollars? By the way, the estimated dollar value of an hour of volunteer time is $20.25.

6.)   You DO make a difference.  One of the biggest rewards is being a part of something that is bigger than you. Connecting to a cause brings perspective and balance into your own life by fostering empathy and self-efficacy. I just read a great testimonial by John Travolta and Kelly Preston, whose young son died a year ago. They shared that one of the best things that has helped them cope with their own loss has been their investment in helping others, including the victims of the Haiti earthquake.   

7.)   It taps into your altruistic core. I have yet to meet a “used-car salesman-type” philanthropist…never one. People who give back talk about it with such authenticity and sincerity. It’s a very contagious conversation to have with someone who is passionate about their giving life. Try it out. Ask someone you know who volunteers. Have them tell you “why.”

8.)   Maya Angelou puts it best: “I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” I trust these words and live by them every day.  As I figure it, you never get to see your own smile (mirrors and photos don’t count), so why not make someone else smile and see the real thing.

One of the keys to Living by Giving is to understand it is ok for the action to be mutually beneficial; it doesn’t have to be sacrificial.  In fact, the more you are able to connect to the benefits for yourself, the more you are likely to commit to a cause that benefits others.  Everybody lives, everybody gives.

If you were making a list for your friends, what would be on your list?    

Thursday
28Jan2010

Why Give?...'Cause the Doc Says So

Check out this interview from the Today Show with NBC’s chief medical editor Dr. Nancy Snyderman.

Amongst "awakening your spiritual core", Dr. Snyderman talks about how giving back can improve your mental and physical health.  As I've been saying...get giving and get living a happier, healthier life.

Visit msnbc.com for breaking news, world news, and news about the economy

Sunday
24Jan2010

Kim's Story: Connecting her Company, Client, and Giving

    I love when I find a new recipe of success for Living by Giving.  Just like chocolate chip cookies, there are many unique recipes, and I get excited when I find a good one.

I first met Kim when she was living here in Atlanta and had just started her k101 Agency specializing in public relations and marketing.  Kim was already a professional player on the Atlanta scene, very well-known and well-respected, and I was just a rookie who had started a non-profit and needed some guidance in branding and awareness.  Kim, without hesitation and without pay, helped me immensely.  I still remember that feeling of empowerment she gave me, just by merely giving me her attention and wisdom, when I'm sure she could have been doing much more "profitable" tasks. (She's a true giver.) 

Since then, Kim has moved away from Atlanta.  But I was excited to chat with her recently and to learn that her business is booming and she still has that giving touch.  In fact, she is a heroic example of how professionals can bring together their own philanthropic passion and their corporate client, all to give back to the community...and make a difference. Her story involves volunteering, inspiring, and "a case of identity" for young girls, provided by Caboodles.

Kim shared with me exclusively, "I feel so lucky to be able to work with clients who care about their community and attach to causes that align with their brand and company culture.  k101 Agency has allowed me to cross-pollinate my work life with my passion for teaching kids/teens in underserved communities.  The opportunities are infinite and I encourage everyone to consider possible resources in their “work” life that can help worthy causes, it’s just a matter of putting the puzzle pieces together and making sure both sides are benefiting." 

To take a line from her own campaign, in her case Kim has created a cause-marketing campaign that elevates her clients' exposure amongst its target audience while championing the spirit of young girls by encouraging creativity and self confidence.

Did you know that over 80% of consumers say they choose brands that support good causes?

Check out Kim in the Caboodles' new campaign video:

Sunday
17Jan2010

Haiti: Finding the silver lining

    This week we have seen images and been told stories coming out of Haiti that are incomprehensible to most of us settled comfy in our homes in the United States.  If you are like me, you even experienced some discomfort in your own bed at night, simply out of guilt for the luxuries we take for granted.  This awareness of the differences between having and not having is what is able to drive us to exercise compassion.  For me, compassion is one of the brightest stars to shine when humans suffer.  It is a trait I look to carry every day and one that I cherish when I see it amongst so many others. 

In the midst of any tragedy, it is hard to find the good, but I carry a philosophy in life that it’s vital to do just that.  While we must remain vigilant in our support to the efforts in Haiti, I’m taking a moment to point out a few silver linings from this past week:

People: rich and poor, old and young, come together and share.  Whether giving $10 via text message or $100,000 via stock sale, it is comforting to see so many Americans step in to help.  While some still remain skeptics of micro-donations through text messaging and the internet, this crisis has broken down a lot of those barriers.  The American Red Cross has raised more than $60 million in donations since the earthquake, about half of which was given over the Internet.  About $12 million came via text message, a record amount of funds to be raised using this mode of giving.  

Politicians become human.   One of the images we saw for the first time this week was the two former presidents and one sitting president all standing together, united in a mission to help motivate citizens to get involved in the relief effort.  Yes, even Republicans and Democrats share a common thread of compassion.  President Clinton and President George W Bush are leading the Clinton Bush Haiti Fund to help raise money for aid. The fund's site is www.clintonbushhaitifund.org, and is a good place to send cash donations.  In addressing the pundits who are seeking to politicize the initiative, President Bush shared, “we should keep politics out of Haiti.”  President Clinton piggy-backed saying he hoped people “keep their differences of conviction [in politics], but treat their neighbors as friends.”  He added, “I hope it [the relief effort] will humanize us all.”

 

Unsung heroes emerge.  Finally, the spotlight is shifted to people that really deserve attention and praise.  While our entertainment paradigm today seems cloudy with “reality-based” programming, it’s times like these that the confusion surrounding “reality” becomes crystal clear.  With medical aid being such a huge part of the Haiti relief initiative, I have found myself very drawn to the international agency called Doctors without Borders, also known as Medecins Sans Frontieres.  These volunteer teams are doing their best in terms of administering first aid, but surgery needs are huge.  You can learn more about helping these doctors’ efforts by visiting www.doctorswithoutborders.org

Haiti is the poorest nation in the western hemisphere, even prior to the earthquake.  Their infrastructure and government was already shaky, but what people don’t know is that there was great progress coming out of the region.  Unfortunately, this progress just wasn’t making the headlines.  Though the devastation right now can seem hopeless, it is the impact around which our aid will play in the years to come that you should create a feeling of hope. 

Americans always emerge at times of need with great vigor and great passion.  It is during these times that I recognize just how defined our culture is:  by great people, great leaders, and the greatest givers.